Iveco Podi Sword Ford New Transit

As the curtain slowly rises, a brand new Iveco Lightbus with a bold U-shaped smiley looks slowly into sight. As Nanjing Iveco's first heavyweight commercial vehicle after the South Cooperation, Power Daily's debut became a major highlight of this new SAIC commercial vehicle attack 08 Beijing International Auto Show. At the same time, with the addition of Nanjing Auto MG to SAIC's exhibiting lineup, Nanjing Fiat as the Shanghai Volkswagen's opening of the Nanjing base has also made new progress in the integration of SAIC's passenger car and SAIC. The industry also stated that with the support of SAIC's “rich and powerful” shareholders, Iveco Boldy and Jiangling Ford New Quanshun added new guarantees in the high-end light passenger market.


SAIC and IVECO build a strong platform


The stage of Iveco's debut was jointly constructed by two strong shareholders of Nanjing Iveco. The joint exhibition area of ​​2,800 square meters can be said to be a strong lineup. In the 20 years since IVECO entered the Chinese market, all commercial vehicle products have made their debut at the top auto show in China.


Shanghai Auto Vice President Xiao Guopu said that the addition of Nanjing Iveco has enabled SAIC to further increase its competitiveness in the commercial vehicle market. “Nanjing Iveco Motors Co., Ltd. will become a new starting point for cooperation between SAIC and Iveco in the field of domestic light commercial vehicles.” And IVECO President Paul Monfilino also said: “With the launch of Power Daily, IVECO China The strategy will enter a new historical period."


Zhou Liang, general manager of Nanjing Iveco, expressed that insisting on the European synchronization technology is the core idea of ​​Power Daily's R&D and design, covering the synchronized European power system, synchronizing European environmental protection concepts, synchronizing European humanized design and synchronizing European security protection. Power level, Power Daily is equipped with a new generation of 3.0-liter F1C high-power engine, using Bosch's second-generation common-rail EFI system to easily meet Euro IV emissions; safety level, with four-wheel disc brakes and the latest German version of BOSCH 8.0 ABS + EBD; control plane, upgraded second-generation aircraft cockpit and fully synchronized 5-speed transmission...


Market competition with Ford New Quanshun


The industry believes that as a few brands of high-end light passenger markets in the country, Iveco Baodi's goal is undoubtedly the new all-rounder Jiangling Motors released at the beginning of the year. At the beginning of this year, JMC released two new Ford new transit vehicles, including the long-axis mid-top standard sales of 198,800,000 yuan, and the long-shaft mid-longer extended sales of 228,800,000 yuan. This light passenger was the first brand-new light passenger vehicle launched in 2008. At the same time, the models, along with the original classic Transit, continue to produce and sell, in order to form a situation in which two generations of all-rounders go hand in hand. On the eve of the new-generation Transit listing, Jiangling Motors announced the price reduction of its multi-function model in the short-axis city (Gallery Forum) of the classic Tsien Shimbashi 6,000 yuan. The adjusted prices were: six short-axis lows of RMB 106,900; short-axis top ten, RMB 109,800; short-axis, top eight, RMB 133,900.


Jiangling also made no secret that the opponent of New Quanshun was Iveco, and Ye Mingxin, deputy general manager of sales company of Jiangling Motors Co., Ltd., said that the goal of the new Quanshun was to maintain the market NO.1. Because of the strong Ford support behind Transit, Transit and Iveco's contest, Transit is in a temporary lead. Quanshun’s sales in 2007 were approximately 26,000 units, slightly ahead of the 24,000 Iveco light passengers. In the first quarter of this year, Ford Transit sold 6,908 units, again occupying the championship. However, with the advent of SAIC, Iveco’s strength has greatly increased. This year, SAIC has to sprint 2 million units of sales. The assessment target for Iveco is also mainly focused on the market share and is more aggressive in the market.


"The competition between Iveco and Quanshun is the competition between the Accord and the Camry in the B-Class, the Excelle and the Elantra in the A-Class."



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